Bite 15: How to Go Shopping in German
German in 100 bites by Dr. Mitar Pitzek
Bite 15:
How to Go Shopping in German
(A1 Level)

Before We Dive In
You step into a cozy shop in Vienna’s 7th district, full of handmade soaps and locally designed bags. A friendly Verkäuferin (shop assistant) smiles at you and says:
„Grüß Sie! Kann ich Ihnen helfen?“ („Hello, can I help you?“)
… and suddenly, your brain freezes. What do you say?
Whether you’re buying a coffee mug at a design market or hunting down the perfect winter scarf on Mariahilfer Straße – shopping in German can be a fun (and useful!) part of your language journey.
In this Bite, you’ll learn the essential phrases, vocabulary, and small talk you need to feel confident while shopping in German-speaking countries. Ready to go on a shopping trip – auf Deutsch?
1. Key Vocabulary for Everyday Shopping
Here’s a mix of useful food-related nouns, verbs, and adjectives to help you on your culinary journey:
German | English |
---|---|
das Geschäft / der Laden | the shop / store |
der Supermarkt | the supermarket |
der Markt | the market |
das Produkt | the product |
der Preis | the price |
das Angebot | the special offer |
der Verkäufer / die Verkäuferin | the shop assistant |
der Kunde / die Kundin | the customer |
die Kassa (AT) / die Kasse (DE) | the cash register |
Verbs to Use While Shopping:
German | English |
---|---|
kaufen | to buy |
bezahlen | to pay |
kosten | to cost |
brauchen | to need |
schauen | to look (around) |
Useful Adjectives:
German | English |
---|---|
teuer | expensive |
billig / günstig | cheap / affordable |
reduziert | discounted |
neu | new |
gebraucht | used / second-hand |
2. Phrases You’ll Actually Use
How to ask for help:
- „Entschuldigung, ich suche …“ (Excuse me, I’m looking for…)
- „Haben Sie das in einer anderen Größe?“ (Do you have this in another size?)
- „Kann ich das anprobieren?“ (Can I try this on?)
Talking about price:
- „Wie viel kostet das?“ (How much does that cost?)
- „Ist das im Angebot?“ (Is this on sale?)
- „Das ist aber teuer!“ (That’s expensive!)
Ready to pay:
- „Ich nehme das.“ (I’ll take this.)
- „Kann ich mit Karte bezahlen?“ (Can I pay by card?)
- „Kann ich bar bezahlen?“ (Can I pay in cash?)
- „Hier, bitte.“ (Here you go.)
3. Fun Practice Idea: Your Dream Shopping Day
Think of your perfect shopping day in Vienna. What would you buy at a traditional Naschmarkt stand? Or in a chic boutique? Write down five sentences using new words from this Bite – for example:
- Ich kaufe eine neue Tasche.
- Ich brauche Schokolade – viel Schokolade!
Try saying your sentences out loud. Or better: go shopping and try them in real life!
Summary
Shopping in German is fun, practical, and easy once you’ve got a few core phrases under your belt. In this Bite, you learned:
- Useful words and phrases for stores, markets, and prices
- How to ask questions, express preferences, and make purchases
- A confident way to step into shops and practice your German in real life
Pro Tip from Dr. Mitar Pitzek
“You don’t need perfect grammar to shop – you just need courage!”
Start with the key phrases and don’t worry if you make mistakes. Most people will appreciate your effort and respond kindly. And hey – if you get stuck, just smile and point. Communication is more than just words!
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